What is Search Engine Optimization?
So, you have an awesome, modern website up and running, but you’re not getting any results? That’s because nobody can see you. You need to become a site worth the Internet’s time, or it won’t pay attention to you. And when search engines don’t pay attention to you, neither will potential customers.
Search Engine Optimization (SEO) is the process of getting your website(s) to rank high on the first page of search engines like Google, Bing, Yahoo and more. You need to have a great online presence to advance in the world of Internet business. The more frequently a site appears in the search results, the more visitors the site will receive from the search engine’s users. This boost in visitors can then be converted into customers.
WDR has vast experience in getting Chicagoland clients into the top organic (unpaid) search results, by using white-hat SEO practices that abide by Internet guidelines. From competition research and keywords, to proper content writing and metadata optimizing, it’s important to have SEO for your website AND your business.
Marketing is King
Search Engine Optimization and marketing go hand-in-hand these days in the business game. SEO takes care of marketing your site to Google and the like, while online marketing builds your brand and creates a larger customer base.
You have the best website, a super hot product, and the drive to succeed. But, does it do you any good if no one knows about you? You need to get out there to let the world know YOU have what they want. Online marketing can consist of social networking campaigns, ad space buying, blog creation, article writing and more. There are many online venues available to get the word out.
Give little, gain much… this is the epitome of a great marketing strategy.